Fine tuning your email marketing strategy isn’t the easiest task. As a marketer, it’s our job to create amazing content and come up with a precise strategy to each and every email campaign that reaches your consumer. By applying these guidelines, you’ll see improvements to your open-rate and click-thru-rate (CTR). Let’s get right into it! Over-Saturation is a problem! Now that everyone has gone digital, more marketers are utilizing email marketing as a tool for CRM, sales and